Oakville, Ontario – An evening of celebration can turn into a real-life horror story when someone makes the decision to drive impaired. MADD Canada and Allstate Insurance Company of Canada are urging Canadians to keep the scary moments at the parties and off the roads this Halloween by planning ahead for a sober ride home.
“As Canadians prepare to celebrate Halloween this weekend and next week, we’re asking everyone to put the keys away if they’re going to be drinking or consuming drugs,” said MADD Canada National President Patricia Hynes-Coates. “Driving impaired could end with a licence suspension, thousands of dollars in fines, jail time, or, worst of all, a death or injury. Leave the driving to someone sober.”
Every year, hundreds of Canadians are killed and tens of thosuands are injured in crashes involving alcohol and/or drugs. Everyone can help keep roads safe this Halloween:
- Don’t drive impaired.
- Don’t ride with an impaired driver.
- Call 911 if you see a driver you suspect is impaired.
“Getting behind the wheel impaired is a decision that could haunt you forever,” said Allstate Insurance Company of Canada President and Chief Executive Officer Ryan Michel. “Don’t risk your own life or the lives of others. Plenty of options are available for a safe and sober ride. Plan ahead before the celebrations begin.”
Make a sober ride home your priority this Halloween. Call an Uber or a cab, arrange a designated driver, take public transit or stay the night. Revelers looking for a safe, sober and reliable ride home at the push of a button can check out Uber, MADD Canada’s Official Designated Driving App. Visit https://www.uber.com/partner/en-ca/madd-canada/ for more information.
About MADD Canada
MADD Canada (Mothers Against Drunk Driving) is a national, charitable organization that is committed to stopping impaired driving and supporting the victims of this violent crime. With volunteer-driven groups in more than 100 communities across Canada, MADD Canada aims to offer support services to victims, heighten awareness of the dangers of impaired driving and save lives and prevent injuries on our roads. To learn more, visit www.madd.ca.
About Allstate Insurance Company of Canada
Allstate Insurance Company of Canada is one of the country’s leading producers and distributors of home and auto insurance products, serving Canadians since 1953. The company strives to keep its customers in “Good Hands®” as well as its employees, and has been listed five years in a row on the Best Employers in Canada list. Allstate Canada is committed to making a positive difference in the communities in which it operates and has partnered with organizations such as MADD Canada, United Way and Junior Achievement. To learn more about Allstate Canada, visit www.allstate.ca.
For more information, contact:
Patricia Hynes-Coates, National President, MADD Canada, 647-919-6233 or firstname.lastname@example.org
Anna Weigt-Bienzle, Senior Communications Specialist, Allstate Insurance Company of Canada, 905-475-4527 or email@example.com