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December 20, 2023

Keep Roads Safe This Holiday Season – Plan Ahead For A Sober Ride

Oakville, Ontario — With holiday festivities in full swing, MADD Canada is urging Canadians to keep roads safe by preventing impaired driving. “As you celebrate the holidays and ring in the New Year, please make the promise to yourself and your loved ones to never drive impaired and to plan ahead for a sober ride home if you’re consuming alcohol,…

November 1, 2023

Project Red Ribbon Aims To Prevent Impaired During The Holiday Season

Winnipeg, Manitoba – Beryl Hansen had recently retired and was looking forward to a new chapter in her life when she was tragically killed by an impaired driver while out for her usual early morning walk near Portage la Prairie. Today, her daughter Tanya Hansen Pratt – MADD Canada’s new National President – launches the 2023 Project Red Ribbon campaign…

September 27, 2023

Keeping Students Safe and Sober On The Roads With New School Program from MADD Canada and KAG Canada

Edmonton, Alberta — MADD Canada and KAG Canada are putting safe and sober driving on this year’s lesson plan, with a set of School Program presentations that will be seen by hundreds of thousands of students across Canada. MADD Canada’s School Program is delivered to students in Grades 7 – 12. The educational videos engage young people in a realistic…

March 20, 2023

Victims And Survivors Meet With Officials To Advance Impaired Driving Prevention Technology

Oakville, Ontario – Victims and survivors of impaired driving are meeting with select Members of Parliament and Senators this Impaired Driving Prevention Week (March 19 – 25) to gather support for in-car technology that has the potential to virtually end alcohol-impaired driving. Sharing their personal stories to illustrate the real impact of impaired driving, victims and survivors are asking Members…

March 16, 2023

New Comic Book Brings Impaired Driving Prevention Message To Young Drivers

Oakville, Ontario – When amateur writer and Police Sergeant Clayton Brown teamed up with artist and creative director Loc Nguyen, the result was a colourful and unique comic book that delivers a powerful sober driving message to young people.  Looking for an outside-the-box idea to connect with young people and reinforce the message to never drive impaired or ride with…

March 16, 2023

New School Program Aims To Prevent Impaired Driving Among Saskatchewan Youth

Regina, Saskatchewan  – Saskatchewan middle and high school students are seeing a powerful and emotional lesson on the impact of impaired driving, and how they can prevent it,  in a new video education program by MADD Canada.   With support from Saskatchewan Government Insurance (SGI) and Saskatchewan Liquor and Gaming Authority (SLGA), MADD Canada is delivering its 2022-2023 School Program to…

November 1, 2022

National Sober Driving Holiday Awareness Campaign Launches in Montreal

Montreal, Quebec – Thomas Ratté was just 17 years old when he was killed by an impaired driver after stepping off a bus with a group of friends. Today, his mother Odette Lachance joins MADD Canada and MADD Montreal to launch the 2022 Project Red Ribbon campaign to prevent impaired driving during the upcoming holiday season. With the holiday season…

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