Winnipeg, Manitoba – Beryl Hansen had recently retired and was looking forward to a new chapter in her life when she was tragically killed by an impaired driver while out for her usual early morning walk near Portage la Prairie. Today, her daughter Tanya Hansen Pratt – MADD Canada’s new National President – launches the 2023 Project Red Ribbon campaign…
Oakville, Ontario – As Canadians plan for Halloween celebrations this weekend and next week, MADD Canada is urging everyone to keep the scary moments at the parties and off the roads by planning ahead for a sober ride. “One decision to drive impaired could lead to a tragic outcome that will haunt you forever,” said MADD Canada National President Tanya…
Edmonton, Alberta — MADD Canada and KAG Canada are putting safe and sober driving on this year’s lesson plan, with a set of School Program presentations that will be seen by hundreds of thousands of students across Canada. MADD Canada’s School Program is delivered to students in Grades 7 – 12. The educational videos engage young people in a realistic…
Oakville, Ontario – As Canadians get ready for the Canada Day holiday weekend, MADD Canada is urging everyone to help prevent impaired driving in two important ways – by planning ahead for a sober ride home, and by supporting the call to make anti-impaired driving technology a standard safety feature in all new vehicles. “We can all help prevent impaired…
Oakville, Ontario – Victims and survivors of impaired driving are meeting with select Members of Parliament and Senators this Impaired Driving Prevention Week (March 19 – 25) to gather support for in-car technology that has the potential to virtually end alcohol-impaired driving. Sharing their personal stories to illustrate the real impact of impaired driving, victims and survivors are asking Members…
Oakville, Ontario – When amateur writer and Police Sergeant Clayton Brown teamed up with artist and creative director Loc Nguyen, the result was a colourful and unique comic book that delivers a powerful sober driving message to young people. Looking for an outside-the-box idea to connect with young people and reinforce the message to never drive impaired or ride with…
Regina, Saskatchewan – Saskatchewan middle and high school students are seeing a powerful and emotional lesson on the impact of impaired driving, and how they can prevent it, in a new video education program by MADD Canada. With support from Saskatchewan Government Insurance (SGI) and Saskatchewan Liquor and Gaming Authority (SLGA), MADD Canada is delivering its 2022-2023 School Program to…
Oakville, Ontario — With the holiday season upon us, MADD Canada is asking Canadians to take a moment to think about all those who have lost loved ones or suffered devastating injuries as a result of impaired driving, and to make the commitment to always drive sober. “Far too many people are missing loved ones and far too many are…
Montreal, Quebec – Thomas Ratté was just 17 years old when he was killed by an impaired driver after stepping off a bus with a group of friends. Today, his mother Odette Lachance joins MADD Canada and MADD Montreal to launch the 2022 Project Red Ribbon campaign to prevent impaired driving during the upcoming holiday season. With the holiday season…
Oakville, Ontario – Young males, aged 18-34, continue to have higher than average rates of driving after consuming alcohol, cannabis or other drugs, according to MADD Canada’s third National Survey On Driving After Alcohol, Cannabis, Or Drug Use. The survey, conducted by Ipsos on behalf of MADD Canada, talked to 3,000 Canadians from the legal driving age to age 70…